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LOVE YOUR BODY

Love the skin you're in.

All bra care Bra Fitting Bra Sizes Bra Stories bra washing Education Full-Coverage Bra Heidi Lehmann how to wash a bra New Featured Semi-Demi Bra Virtual Bra Fitting
How Often Should You Replace Bras? Read Before You Re-Wear
How Often Should You Replace Bras? Read Before You Re-Wear

Most bras should be replaced every 6–12 months, depending on wear, care, and fit. Even if your bra looks fine,...

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Why Does My Underwire Bra Hurt My Ribs? Ditch the Pain
Why Does My Underwire Bra Hurt My Ribs? Ditch the Pain

Underwire bras hurt your ribs when the band or cup size is incorrect, the wire shape doesn’t match your ribcage,...

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Why Do Bras Have Wires? Meet the Wireless Game Changer
Why Do Bras Have Wires? Meet the Wireless Game Changer

Bras have wires to shape, lift, and support breasts by anchoring the cups against the chest wall. But while underwires...

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Non Toxic Sports Bra: Your Skin-Safe Activewear Guide
Non Toxic Sports Bra: Your Skin-Safe Activewear Guide

Most sports bras contain toxic chemicals like PFAS, BPA, and formaldehyde that absorb into your skin, especially during sweat. These...

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BPA-Free Athletic Wear: What Every Woman Should Know
BPA-Free Athletic Wear: What Every Woman Should Know

BPA-free athletic wear is made without bisphenol-A, a hormone-disrupting chemical often found in synthetic fabrics. Unlike most sportswear, which can...

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Bras for People Who Hate Bras: Finally, a Better Option
Bras for People Who Hate Bras: Finally, a Better Option

Hate bras? You're not alone. Many women ditch wired bras due to pain, tightness, and chemical exposure.  Bras are often...

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Clothing Chemical Detox: Safer Intimates for Women
Clothing Chemical Detox: Safer Intimates for Women

Many clothes are treated with toxic chemicals like PFAS, phthalates, and formaldehyde that absorb through your skin, especially during sweat...

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Toxic Dyes in Clothing: The Dirty Industry Secret
Toxic Dyes in Clothing: The Dirty Industry Secret

Toxic dyes in clothing can leach carcinogens, disrupt hormones, and irritate skin, especially in underwear and sportswear. These dyes often...

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