DEFINING
CERTIFIED CLEAN™
Certified Clean™
We are Certified Clean™ through our partnership with OEKO-TEX®. What does that mean? It means all our materials are free from potentially harmful substances. You can be certain that every component of our products, i.e. every stitch, dye and thread, has been tested for harmful substances. You will never find substances like pesticides, chlorine bleach, or formaldehyde in any Vibrant products.
STANDARD 100 by OEKO-TEX®
STANDARD 100 by OEKO-TEX® is one of the world’s best-known labels for textiles tested for harmful substances. It stands for customer confidence and high product safety. If a textile carries the STANDARD 100 label, you can be certain that every component of this article has been tested for harmful substances and that the article therefore is harmless for human health.
First Layer
We are pioneering our own category of Certified Clean First Layer™. First Layer being the everyday next of skin essentials that a woman wears on her body next to her most porous areas. We are talking bras, tanks and underwear.
Body First™
We start with a women’s Body First™. We designed a Certifed Clean First Layer™ that is outrageously comfortable, incredibly supportive and and also not harmful to her health. Women no longer have to compromise basic comfort and their breast health for the look and support they need.
Dirty Laundry List
Just like clean beauty brands have defined the ingredients they'll never use in their formulations, Vibrant is educating women through our Dirty Laundry List. These are the harmful toxins women will never find in any Vibrant products:
Certified Clean™
Certified Clean™ means that you can be certain that every component of our products, i.e. every stitch, dye and thread, have been tested for harmful substances and are proven to be harmless for human health. Why is this important? The US intimates industry is highly unregulated. High levels of harmful chemicals like PFAs and BPA can be hiding within your clothing and manufacturers aren't required to inform you of them. Those chemicals are then absorbed through your skin into your body. Absorption rates increase with heat and moisture making the areas of your body that your bra, underwear and tops cover especially vulnerable. That's why we set a new standard: bio-engineered intimates made with Certified Clean™ materials.
OEKO-TEX® STANDARD 100
OEKO-TEX® STANDARD 100 is one of the world’s best-known labels for textiles tested for harmful substances. It stands for customer confidence and high product safety. If a textile carries the OEKO-TEX® STANDARD 100 label, you can be certain that every component of this article has been tested for harmful substances and that the article therefore is harmless for human health.
Testing is done by independent test institutes and in the test they take into account numerous regulated and non-regulated substances, which may be harmful to human health.
First Layer
We are pioneering our own category of Certified Clean First Layer™. First Layer being the everyday next of skin essentials that a woman wears on her body next to her most porous areas. We are talking bras, tanks and underwear.
The First Layer that we put on in the morning is our most intimate wardrobe. We think it should be made of nothing but the finest materials, made of nothing potentially harmful to a woman's health.
Body First™
At Vibrant, we want to change the relationship a woman has with her First Layer. No longer something to rip off at the end of the day, but instead something that is outrageously comfortable, incredibly supportive and also not harmful to her health because of unnecessary restriction and potential exposure to harmful levels of toxins. We start with a woman's Body First™.
The problem with wired bras is that they’re not only uncomfortable, but they work against your body’s natural shape instead of with it. In our EveryWear Bra™ the support comes from the cups, not an underwire. After 7 years and 80 prototypes we designed a bra so revolutionary that it has its own Utility Patent. Not to mention bragging rights that it is truly the most comfortable, wireless constructed bra you will ever put on your body. Think - the comfort of a bralette with the look and support you wish it gave you.
